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Over Half U.K. Audiences Watch YouTube Via TV Set, According to Ratings Body Barb

February 19, 2026 at 12:01 AM
By K.J. Yossman
Over Half U.K. Audiences Watch YouTube Via TV Set, According to Ratings Body Barb
Over half of YouTube’s U.K. audience watches via a television set, according to the latest viewing habits report from U.K. ratings body Barb. According to the report, published today, while almost half of YouTube viewing is on smartphones, tablets and laptops, 54% is on a TV set across all demographics. Barb now calls the video […]

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Over half of YouTube’s U.K. audience watches via a television set, according to the latest viewing habits report from U.K. ratings body Barb. According to the report, published today, while almost half of YouTube viewing is on smartphones, tablets and laptops, 54% is on a TV set across all demographics. Barb now calls the video […] This article provides comprehensive coverage and analysis of current events.
Over half of YouTube’s U.K. audience watches via a television set, according to the latest viewing habits report from U.K. ratings body Barb. According to the report, published today, while almost half of YouTube viewing is on smartphones, tablets and laptops, 54% is on a TV set across all demographics. Barb now calls the video […] Home TV Global Feb 18, 2026 4:01pm PT Over Half U.K. Audiences Watch YouTube Via TV Set, According to Ratings Body Barb By K.J. Yossman Plus Icon K.J. Yossman @KJYossman Latest True Crime Book ‘Innocents,’ About Man Wrongly Convicted of a Child’s Murder, Set to Get Drama Adaptation (EXCLUSIVE) 2 days ago Universal International Studios to Shutter Australia’s Matchbox Pictures After Almost Two Decades Citing ‘Broader Production Landscape’ 2 days ago AMC Networks International Taps Tom Keaveney to Head U.K. 2 days ago See All Getty Images Over half of YouTube’s U.K. audience watches via a television set, according to the latest viewing habits report from U.K. ratings body Barb. According to the report, published today, while almost half of YouTube viewing is on smartphones, tablets and laptops, 54% is on a TV set across all demographics. Barb now calls the video platform a “significant part of the U.K.’s AV ecosystem.” Related Stories Ruben Östlund Admits He Bought a Plane to Make 'The Entertainment System Is Down,' Cast Keanu Reeves as an Electrician and Says It's About Today's Society: 'We're Harming Ourselves and We Know It'

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