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Why Apple TV is betting against the streamer playbook

February 20, 2026 at 12:00 AM
By Sydney Morning Herald
Apple executive Eddy Cue explains why customer data can’t write a hit TV show, and why “gut feeling” is the only metric that matters.
Apple executive Eddy Cue explains why customer data can’t write a hit TV show, and why “gut feeling” is the only metric that matters.
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